AXIS-Y: DARK SPOT CORRECTING GLOW SERUM

  • Positioning

  • Merchandising (Web, Packaging)

  • Release

Marketplace: Korean skincare

Audience: Millennial Women in SE Asia

Collection: 611 Advanced Formula

Tasks: Direction, Key Messaging, Naming, Strategy, Partnerships, Copy, Art Direction

Introducing the fourth installment of our 611 Product Collection.

FINAL DELIVERABLES